Services

I support both agencies and brands, providing flexible PR support that can scale up, slot in or take the lead, depending on what's needed.

For agencies

Need PR expertise without the commitment of hiring? I regularly partner with agencies on a white-label basis, becoming an extension of their team when extra support is needed.

Whether you've won a new client and need someone to hit the ground running, you're covering annual leave, parental leave or sickness, or you simply need extra capacity during busy periods, I can provide experienced support that fits seamlessly into your existing setup.

Services include:

PR strategy
Digital and traditional PR
Media relations and outreach
Campaign ideation
Product placement
Reactive PR
Copywriting and thought leadership
Influencer marketing
Client management
Mentoring and team support

For brands

For businesses, I provide end-to-end PR support, from reviewing what's currently working to developing and implementing strategies that drive awareness, engagement and commercial results.

Whether you're looking for ongoing retained support or help with a specific campaign, I tailor my approach to suit your goals and become part of your team along the way.
From product launches and brand announcements to communications plans, events, influencer campaigns and awards entries, I help create stories that matter – stories that resonate with the people you want to reach and give them a reason to care.

No job is too big or too small. I'm used to working with lean teams and founder-led businesses where everyone wears multiple hats. Sometimes that means leading strategy, and sometimes it means simply rolling up my sleeves and getting stuck in wherever I'm needed.

Above all, I believe PR should feel collaborative, practical and results-driven – not complicated.

How I Work

I'm based in Harrogate and typically work remotely with clients across the UK. That said, I love getting together in person. Whether it's a strategy workshop, campaign brainstorming session, training or simply building stronger relationships, I firmly believe some of the best ideas happen around a table rather than on Teams.If you're further afield, I'm always happy to travel for the right project.I work on both retained and project-based contracts, depending on what works best for you. My diary is often booked several months in advance, but occasional availability does crop up, so it's always worth getting in touch.

Why Work With Me?

Because PR isn't one-size-fits-all. Having spent eight years working with brands ranging from household names to ambitious challengers, and supporting agency teams at Journey Further, Impression and Pretty Green, I've seen first-hand that every business needs a slightly different approach.Clients value me because I'm flexible, adaptable and genuinely invested in the work. I combine strategic thinking with creative flair and attention to detail, but I also pride myself on being easy to work with.Whether I'm helping launch a new product, delivering a reactive campaign or simply providing extra support during a busy period, I aim to feel like an extension of your team rather than an external supplier.I love collaborating, brainstorming ideas and building relationships, whether that's with clients, journalists or agency teams. Good communication sits at the centre of every successful partnership, and I aim to bring energy, enthusiasm and a bit of personality to everything I do.